Amanda Rome West - Full-Production + Social Media Presence, SEO and Web Project
Project Overview: Amanda Rome West
The newly designed website for Amanda Rome West showcases her diverse talents and creative endeavors, including her music that has been up for GRAMMYs®, her Playboy debut, her acting/online personality/social media presence, and merchandise she sells right on her website. The clean and modern layout reflects Amanda’s dynamic personality, making it easy for anyone visiting the AmandaRomeWest.com website to navigate through her various projects. From her music career to her podcast and merchandise lines, the website serves as a central hub for fans and new visitors alike.
Homepage
The homepage features vibrant visuals, an intuitive banner leading visitors to each section of her website, and a clickable pop-up highlighting Amanda’s latest single, "Like It’s the Weekend." With its engaging call-to-action buttons, visitors can quickly stream the new track and dive into Amanda's music as soon as they arrive. The energetic design encapsulates the essence of her latest release, which has generated significant buzz for its fiery sound, buzzy SiriusXM Channel 52 BPM debut, and catchy lyrics.
Music
In the music section, fans can explore Amanda's discography, complete with streaming links, music videos, and behind-the-scenes content. This area will be continuously updated to reflect her evolving catalog as she works on new music. The inclusion of the latest single "Like It’s the Weekend" allows for listeners to delve into the themes and inspirations behind the song, fostering a deeper connection with Amanda's artistry and her brand itself.
Podcast
The podcast section highlights Amanda’s podcast, “ARW RAW,” which contains an impressive 3 seasons of engaging conversations with guests from various industries (available on Spotify and Apple Podcasts, of course, with clickthrough links). This section of the website offers listeners the opportunity to explore her insightful discussions, as well as access episode links and show information. Each episode reflects Amanda's authentic voice and curiosity, making it a must-listen for anyone interested in creative inspiration.
Merchandise
The merchandise section of Amanda’s website introduces her new merchandise line, A.R.W. This merchandise section showcases a range of trendy apparel, tote bags, and stickers, all designed by Amanda herself. The layout, branding, and colorways align with her personal style and artistic vision, providing a glimpse into what inspires her personal fashion choices. Fans can browse the latest collections, complete with detailed descriptions and captivating imagery, making it easy to shop directly from the site. We designed this site to have Shopify embedded into it, so everyone can purchase their favorites with trust, ease, and familiarity.
Engagement
To increase engagement, the website includes a newsletter signup, social media links on the homepage to funnel all the fans into their respective favorite platforms where they can follow her, and a section for each aspect of her career/brand. The site keeps fans informed about upcoming shows and appearances, as well, which ties in nicely with her brand overall. This connectivity ensures fans remain updated on Amanda's career, can access any media they’d like to view/sign up for, and can interact with her across all of her platforms. The homepage is truly the most impressive aspect of the site, as it provides click funnels into each social media platform, exclusive content site, her merchandise, and of course the monthly newsletter for her fans.
Case Study Conclusion
Overall, the Amanda Rome West website is a comprehensive representation of her multifaceted and ever-expanding career. With a user-friendly interface and an emphasis on high-quality content, it captures the essence of Amanda as a passionate artist committed to her craft. The website not only serves as a promotional tool but also as a vibrant community for fans to connect with Amanda and each other as they follow her creative path.
